Especialista en Contenido Digital y Redes

About the role

We are looking for a creative and organized Digital Content and Social Media Specialist to join the internal marketing team of WITKO and Palma Travel. The role will involve producing visual and written content for fashion, travel and lifestyle brands across multiple digital platforms.

Key responsibilities

• Plan and manage editorial calendars for social media channels.
• Create and publish content for Instagram, TikTok and other digital platforms.
• Design graphic assets that reflect each brand’s visual identity.
• Produce product photography and video footage.
• Record, edit and publish reels and other audiovisual material.
• Write copy for posts and marketing campaigns.
• Monitor performance metrics and prepare performance reports.
• Assist with the setup and tracking of paid digital campaigns.
• Research trends and propose fresh content ideas.

Required profile

• Previous experience in content creation, social media management or digital marketing.
• Strong eye for aesthetics and attention to detail.
• Ability to handle multiple brand projects simultaneously.
• Portfolio of previous work (mandatory).

Required skills

• Proficiency with design and editing tools such as Canva, Adobe Creative Suite and CapCut.
• Photography and product‑video shooting and editing.
• Familiarity with Meta Business Suite and digital advertising platforms.